Curriculum
Course: Future Female Leaders Course
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Curriculum

Future Female Leaders Course

Video lesson

Building Your Brand

Building Your Personal Brand with Ondine Wittington and Kat Arnow

Date: 12 November 2026
Programme: Future Female Leaders
Session length: 40 minutes
Format: Live webinar and Q&A: CLICK HERE 

The Live Webinar will be on Teams: CLICK HERE 

After the Live Webinar has finished, the video will be available on demand within this lesson page.

About This Lesson

Your personal brand is how you present yourself to the world. It reflects your personality, values, strengths and the impression you leave on others.

In this session, Ondine Wittington and Kat Arnow will share their experiences and advice on building a positive personal brand, recognising your unique qualities and developing the confidence to be yourself.

You will discover why your personal brand matters, how it can influence future opportunities and how to communicate your strengths with confidence.

Building your personal brand isn’t about becoming someone else. It’s about understanding who you are, what makes you different and how to make a positive, lasting impression.

What You Will Learn

By the end of this lesson, you should be able to:

  • Explain what a personal brand is and why it matters

  • Identify your personal strengths, qualities and values

  • Understand how others form impressions of you

  • Recognise what makes you unique

  • Understand the importance of being authentic

  • Communicate your strengths and achievements confidently

  • Recognise how your actions and behaviour shape your reputation

  • Understand how social media influences your personal brand

  • Build confidence in presenting yourself to others

  • Recognise how a strong personal brand can create future opportunities

Key Message

Your personal brand is your story. Make sure you’re the one telling it.

Know your strengths, understand your values and have the confidence to show the world what makes you unique.

What Ondine and Kat Will Cover

During the webinar, Ondine and Kat will share:

  • An introduction to their careers and professional experiences

  • What personal branding really means

  • Why having a personal brand matters, even at a young age

  • How they have developed their own personal brands

  • How to identify your strengths, values and unique qualities

  • The importance of authenticity and staying true to yourself

  • How to make a positive first impression

  • How your actions, attitude and communication influence your reputation

  • The role of confidence and self-belief in building your brand

  • How to talk about your achievements without feeling like you’re showing off

  • Why your online presence and digital footprint matter

  • How personal branding can help with interviews, networking and career opportunities

  • Challenges they have faced in building their careers and reputations

  • Personal branding from a woman’s perspective

  • How to build a reputation that reflects who you are and what you stand for

  • Their advice for young women beginning to explore their future careers

Live Session Structure

Welcome and Introduction: 5 Minutes

Marina will welcome students, introduce Ondine and Kat and explain the purpose of the session.

Students will also be reminded about the post-webinar worksheet and the requirements for completing the lesson.

Ondine and Kat’s Talk: 20 Minutes

Ondine and Kat will share their career journeys, explain the importance of personal branding and discuss how they have developed their own professional identities.

They will provide practical advice on recognising your strengths, building confidence, communicating your value and making a positive impression.

Student Q&A: 13 Minutes

Students will have the opportunity to ask Ondine and Kat questions about personal branding, confidence, career development and their experiences.

Questions may include:

  • What does having a strong personal brand mean to you?

  • How did you discover your own personal brand?

  • How can you stand out when you don’t have much experience?

  • How do you talk about your achievements without feeling like you’re bragging?

  • How important is social media when building your personal brand?

  • What is the biggest mistake young people make when presenting themselves?

  • How do you stay true to yourself while trying to make a good impression?

  • What is one thing you wish you had known about personal branding at 16?

Key Takeaways: 2 Minutes

The session will conclude with Ondine and Kat’s most important advice for building a positive personal brand and developing confidence in who you are.

Your Key Takeaways

Remember:

  • Everyone has a personal brand, whether they realise it or not

  • Your personal brand is built through your actions, values and communication

  • Know your strengths and what makes you unique

  • Be authentic rather than trying to be someone else

  • Confidence comes from understanding your own value

  • Your reputation is shaped by how you treat others

  • You don’t have to be the loudest person in the room to make an impression

  • Think carefully about your digital footprint

  • Learn to communicate your achievements positively

  • Your personal brand will grow and evolve with you

  • You have something valuable to offer, even if you’re only just starting out

After the Webinar

Following the session, you will receive the Building Your Personal Brand worksheet to help you reflect on the key messages and develop a clearer understanding of your own strengths, values and personal brand.

By the end of the lesson, we want you to feel:

“I know what makes me unique, I understand the value I bring, and I have the confidence to show others who I really am.”